Affiliate Strategy
Different types of affiliates play different roles in the customer journey - some adding more value than others. A well developed campaign provides a balance and rewards partners relative to the value provided.
01 — AWARENESS
Content Affiliates, including influencers and editorial sites. Higher commission by default as they introduce new customers.
02 — INTEREST
Product aggregators - Price/Shopping comparison (CSS). Medium commission with the option to boost exposure.
03 — CONVERSION
Voucher code, cash back, deal sites. Low commission with options for tenancy deals and mailer inclusions.
Affiliate Types
01 — DISCOUNT & CASHBACK
We take a tactical approach to bottom of funnel affiliates - retaining control in the discounting space, while avoiding paying more than we need to for the privilege. Effectively, we will be able to get more exposure at a lower cost.
02 — PRODUCT AGGREGATORS
The types of product aggregators you work with will depend on your brand/product. We can recruit partners to make the most of your brand and ensure you are getting exposure on the most relevant aggregator sites.
03 — CONTENT AFFILIATES
We would look for multiple ways of monetising content through the affiliate channel. While we can run partnerships with individual content creators, in a similar way to how you might work with influencers, we can also work with large networks of publishers.
Affiliate Services
Our team of online affiliate marketing specialists use only the most notable affiliate networks to drive relevant users to your website. We operate a proactive and tailored approach to your affiliate strategy, reacting quickly to opportunities to drive more sales and provide a more profitable return on investment. Choose an affiliate marketing agency that gets real, tangible results – choose We Influence.
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01 — MANAGEMENT
Facebook is still the biggest social media platform. Don’t miss out on the opportunity to reach millions of potential customers on a platform they use every day.
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02 — RECRUITMENT
Recruitment of relevant affiliate sites is fundamental to the process. We’ll develop an affiliate network tailored to your industry, and constantly recruit new sites to drive customers to your website.
Download Our Guide
New to affiliate marketing or need to give your existing campaigns a boost? Download our handy guide to affiliate marketing today to learn more about commission structures, fees, ROI and much more.
